Girls Like Sports.
art direction, branding, photoshoot production for stony apparel.
Girls Like Sports is a collection for girls that love sports but want to look fashionable while supporting their favorite teams. I was challenged to art direct, produce and photograph a shoot on an extremely tight budget in order to launch our new brand. I had the idea of shooting in the urban area around our offices to save money on location. We shot in the parking lot across the street and I was able to stay under budget and do everything conveniently in/(near) house! I also helped in designing the social media for our initial launch and send our product to influencers that are known for sporting their favorite team gear. We are still working on getting into retailers with this collection, but we have had a lot of interest from speciality stores nationwide.
Art Direction/Photoshoot Production/Social Media/Influencer Marketing
Let’s Work Together!
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